Building your future brand
We shape brands through change — blending intuition, collaboration, and data.
please evolve is constant change. curiosity. listening. intention. clarity. strategy. alignment. branding. marketing. creative. interactive. connection. coherence. focus. refinement. adaptation. experimenting. growth. momentum. confidence. progress.
branding + marketing for positive change. branding + marketing for positive change. branding + marketing for positive change.
branding + marketing for positive change. branding + marketing for positive change. branding + marketing for positive change.
our clients
working with brands in transition
We partner with organizations navigating moments of focus, growth, or reinvention. Our work spans multiple industries, with a focus on health & wellness, the environment, education, hospitality, and the arts.
startups
Emerging creators and brands building something new or preparing to launch a new product, service, or idea.
small businesses
Organizations scaling, maturing, or branching out with new brands and offerings.
solopreneurs
Solo business owners, independent consultants, influencers, and service providers wearing multiple hats.
non-profits
Mission-driven organizations navigating growth, change, or new initiatives while balancing impact, clarity, and limited resources.
our services
providing strategy + execution
We support organizations from strategy through execution. We align brand, marketing, websites, and real-world touchpoints into a clear, connected system – built to create sustained momentum.
branding
Establishing consistent and impactful voice, messaging, and visual identity through positioning, naming, logos, color palettes, brand guidelines, and stationery.
marketing
Creating digital campaigns, content strategies, SEO, and AI visibility to reach the right audience and align efforts with business goals.
design
Producing versatile marketing collateral including packaging, eblasts, sell sheets, flyers, posters, and social media graphics.
interactive
Designing and developing responsive websites and motion graphics with UX strategy, site architecture, WordPress builds, no-code solutions, and custom development.
our process
Centered on your story + goals
We take the time to understand where you are, where you’re headed, and what’s shaping your decisions. By strengthening what’s working and adjusting what isn’t, we help organizations move forward with greater focus and confidence.
1. observe
Assess your current landscape—systems, messaging, and touchpoints—while listening closely to context, goals, and constraints.
2. shape
Identify priorities, define direction, and collaboratively create a strategy that can adjust as teams, scope, and conditions evolve.
3. build
Design the tools and content, deploying them across channels with clarity, consistency, and impact.
4. refine
Evaluate impact, learn from results, and make adjustments to keep the work aligned and moving forward.
Meet the Founder
dave abrahamsen
founder + chief experience officer
I’m a multidisciplinary designer and strategist with over 20 years of experience working across branding, marketing, design, and interactive media. My work balances creative exploration with technical understanding and systems thinking, moving fluidly between strategy and hands-on execution.
I’ve led and supported remote and on-site teams and contributed to work for organizations including Wilson Sporting Goods, Allstate, Comcast, and professional sports teams across Chicago, while also supporting grassroots and global efforts focused on environmental and cultural regeneration.
Outside of work, I spend time with my wife and two kids watching movies, playing games, making music, painting, taking photos, and exploring nature.
One partner. Many skills. All connected. One partner. Many skills. All connected. One partner. Many skills. All connected.
One partner. Many skills. All connected. One partner. Many skills. All connected. One partner. Many skills. All connected.
This Spaceship Earth
Nonprofit > Climate change & sustainability
The project established a clear, differentiated brand system designed to support growth, sponsorship, and public engagement. Grounded in science but intentionally human, the brand uses a blue-forward visual language and space-based perspectives to stand apart from typical eco narratives, referencing Earth as the “blue marble.” Messaging softened complex, data-heavy topics to feel more inviting, empowering, and relatable, creating a foundation for consistent storytelling across digital and physical touchpoints, including lead capture pages built around educational ebooks and automated email communications to support scheduled updates and ongoing audience engagement.
Next Project
Grayslake Village Center
Municipal > Community & economic development
The Grayslake Village Center brand balances a modern, energetic identity with references to the city’s history and architecture. A triangular form—drawn from local rooflines and the city flag—anchors the logo and visual system, extending into patterns and wayfinding. A refreshed green palette introduces a brighter, contemporary tone while remaining grounded in Grayslake’s character.
A complementary sustainability badge was developed as part of the system, reinforcing local values and extending the identity into storefronts in a simple, community-facing way.
Next Project
eden
Hospitality > Sustainable restaurant
A seasonally inspired restaurant rooted in sustainability, organic ingredients, and an on-site greenhouse. The project redefined the brand system to better support real-world use, creating a cohesive identity across physical and digital touchpoints. The visual language was modernized to improve functionality and clarity while allowing the food, beverages, and space to remain the focal point, reinforcing a warm, approachable fine-dining experience.
Marketing efforts supported both visibility and retention, including SEO-informed content and UI optimizations, coordinated paid media, and email segmentation with automated follow-ups to past guests. All channels were aligned through seasonal content campaigns to ensure consistent messaging and momentum. Visit edeninchicago.com
Next Project
© 2026 please evolve